Are you a Product Owner with a strong background in owning and developing digital martech initiatives and solutions - from customer data platforms and personalization engines to loyalty programs and analytics? Do you thrive taking the lead in organizing development and have a good understanding of market trends and user needs?

If you are seeking a role where you can maximize value for the business together with an ambitious team, then this is the perfect opportunity for you to grow your potential with DFDS A/S.

About the role  

Be part of the movement - and play your part.   

With our focus on Logistics, Freight and Passenger services, we strive to deliver exceptional experiences to our customers. As a Product Owner, you will join the Passenger and Commercial Engagement Tribe, in the Digital Maturity Team - responsible for the development and ownership of our personalization, loyalty and customer data platform initiatives and technologies.

When you join us, you will:

• Own the vision and strategy for the Digital Maturity Team, driving innovation and a user-centric approach.

• Lead the development and enhancement of digital maturity initiatives, ensuring alignment with business goals and user needs.

• Work closely with Marketing, Sales and IT teams to translate stakeholder needs and market insights into product strategies that drive measurable commercial outcomes—such as increased customer retention, conversion, and engagement. 

• Manage and prioritize the team backlog based on their potential to deliver business value.

• Develop and track long-term objectives and ambitions in alignment with key stakeholders.

• Establish and track KPIs to measure the success of the product and make data-driven decisions for continuous improvement.

• Provide expertise and direction to marketing and sales teams to maximize the value of customer data platform, loyalty and personalization initiatives.

• Stay ahead of emerging trends and competitor offerings, such as AI-driven personalization and real-time data activation, to ensure our product remains competitive and innovative.

• Empower your team to be self-driven, efficient, and collaborative.

As our new Product Owner, you will be a part of an ambitious and cross-functional team with competencies within Martech Specialists, Development, Digital Transformation Consultancy, UX research and Agile Coaching.

About you 

We think the strongest teams are built on diversity and inclusivity. Contrasting opinions, varied skills and strong characters bring out the best in us all.

As a Product Owner, you will have the opportunity to shape the future of our digital maturity technologies and contribute to the success of our organization. You will also play a key role in co-owning and delivering against the overall vision for our commercial engagement technologies as part of a wider product ownership group.

To help us achieve this we are looking for someone who has the following qualifications:   

• Previous experience as a Product Owner, with a proven track record of successfully delivering digital solutions and driving user-centric innovation.

• Experience working in agile and cross-functional teams.

• Ability to analyze data, identify trends, and make informed decisions to drive product success.

• Ability to navigate complex settings with multiple stakeholders and parallel agendas across different countries and business units.

• Excellent communication skills to bridge the gap between stakeholders and colleagues from diverse professional and cultural backgrounds.

• Proactive approach with the ability to challenge existing practices and bring innovative ideas to the table.

• Understanding of martech technologies and emerging trends within data and web analytics, customer data platforms, loyalty, personalisation and testing.

Working at DFDS  

Join the movement and grow with us.  

It is important to us that DFDS is a great workplace with a diverse and vibrant community and a healthy work/life balance with flexible work arrangements. Our newly built headquarters in Copenhagen is a unique, modern workplace which received the award "Office building of the year 2023". Here, we enjoy our own game room, fitness facilities, cantina and café and a rooftop terrace with a beautiful ocean view, all just 5 minutes from the nearest train & metro station.

When you join us, you will become part of Technology & Innovation (T&I), one of DFDS’ five divisions.

At DFDS, we believe that development happens first and foremost through activities in the workplace, and if needed we will also offer training courses that can directly support you in your role.

We hope you will join the movement and grow with us.  

Are we a match? Then what are you waiting for? Apply Now.   

If you think your personality, skills, experience and ambition match this role, we’d love to hear from you. Apply now and embark on an exciting journey with DFDS A/S.

Send us your resume highlighting your relevant experience and qualifications as soon as possible, as we are keen to meet potential candidates on an ongoing basis.

Is there something you need to know, we haven’t covered here, please do not hesitate to reach out to Hasan Ünal, hasun@dfds.com.

We look forward to hearing from you.